2.1.4.4. Pyramid Principle

The Pyramid Principle is a framework for organizing and structuring written communication in a clear, concise, and persuasive way. The principle is based on the idea that information should be presented in descending order of importance, with the most important information presented first.

Here’s how it works:

• Start with a clear problem statement: The first step in using the Pyramid Principle is to start with a clear problem statement or objective. This statement should be concise, specific, and focused on the main issue that needs to be addressed.

• Identify the key supporting points: Once you have a clear problem statement, identify the key supporting points that will help to address the problem or objective. These supporting points should be organized in descending order of importance, with the most important point presented first.

• Organize the supporting points into a logical structure: Once you have identified the key supporting points, organize them into a logical structure that flows logically and supports the problem statement or objective. Each supporting point should be presented in a clear and concise way, with any necessary details or examples provided to support the point.

• Summarize the key points: Once the supporting points have been presented, summarize the key points and restate the problem statement or objective to reinforce the main message.

The Pyramid Principle is useful because it helps to structure written communication in a way that is easy to understand and remember. By presenting information in descending order of importance, the most important points are presented first, making it easier for the reader to understand the main message.

The principle is used in a variety of settings, including business, government, and academia, and can be applied to a wide range of written communication, including reports, presentations, and proposals.